The Challenge

Our goal was to create a graphic structure and language that would allow movement from the alpha stage to the beta stage. The project was developed over a period of 3 months.

01

Conception

We started the conceptualization process simultaneously, creating low fidelity wireframes, and the rebrand definition.

02

Visual Design

We structured a visual design guide; the primary objective of which was to ensure a agile release of the beta version.

03

Beta Release

We planned a Guided Visit and a Beta Game to entice new users as beta testers.

New Brand and Wireframes

 
 
 
 

Visual design

Beta Game

Year: 2013/2014

Client: DobleO

Did you like this project and need something similar?

We are always looking for big challenges.

Contact Us